Archive for April, 2011

NEW! Holistic Select® Health Scale


04.22.2011 | 11:32 am
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Discover our new informative tool for pet parents.

We recently launched this exciting and informative new tool to help pet parents like you gauge the holistic health of your pet. We know that nutrition is one important aspect of whole-body health for your pet and this interactive online quiz serves as a comprehensive tool for you to examine all aspects of your pet’s holistic health. The Holistic Select® Health Scale focuses on five main areas of holistic health: nutrition, education, socialization, physical health and environment. A set of statements pertaining to each area is presented and you are asked to rank your pet on a scale of one to five based on the accuracy of the statements. At the end of the quiz, you are presented with your overall score as well as access to tips from our experts in each of the five areas. And, for a limited time only, each pet parent that completes the Holistic Select Health Scale will receive an EXCLUSIVE SAVINGS OFFER* for Holistic Select pet food!

To help develop the quiz, as well as provide helpful tips for pet parents, we enlisted the following panel of experts: Dr. Al Townshend, staff veterinarian for Holistic Select; Elena Gretch, dog trainer;  Dr. Jake Tedaldi, veterinarian and author; Lisa Hartman, pet expert and dog trainer; Dr. Shawn Messonnier, veterinarian, holistic columnist and radio show host.

To take the Holistic Select Health Scale quiz, visit www.petwiseparent.com/healthscale.

*To ensure receipt of our savings offer, please disable any pop-up blockers before beginning the quiz.

Nourishing Your New Puppy


04.22.2011 | 11:28 am
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Give your puppy the nutrition he needs to succeed.

Spring is a popular time of year when people welcome new puppies into their home. Whether this is your first puppy or you are an experienced pet parent, obtaining a new puppy is a significant undertaking that necessitates considerable effort on your part to assure that your new puppy grows and develops optimally in body, mind and spirit.

In essence, puppies have the same needs as our children do in order to grow and develop into healthy, happy adults. That’s why Holistic Select® never thinks of people with pets in their lives as “owners.” In every sense, you are a parent to your dog or cat, providing all the things necessary to nourish their body, mind and spirit.

We believe that pet-wise parenting begins with the right nutrition.

Every pet should have a natural healthy diet comprised of quality ingredients such as proteins from quality meat meals, grains, fats and carbohydrates. A puppy’s balanced diet must contain optimum levels of vitamins and minerals for the puppy to grow and develop properly. Not just adequate, but optimum natural and holistic nutrition that addresses the specific needs of the puppy is essential.

In addition to a basic diet, Holistic Select Puppy Recipes add functional food ingredients that provide added benefits. For example, all three of our Puppy Recipes – Nourish Puppy Health Anchovy, Sardine & Chicken Meal; Small & Mini Breed Nourish Puppy Health Anchovy, Sardine & Chicken Meal and Large & Giant Breed Puppy Health Lamb Meal & Oatmeal – contain guaranteed levels of DHA (an essential Omega 3 fatty acid) to support your puppy’s brain development.

Becoming a parent of a small & mini or large & giant breed? There are specific nutritional considerations for large and small breed puppies to aid in proper development.

Small & Mini Breeds

Many of the smaller breeds of dogs are very active, energetic pups that require lots more calories per pound than the giant breed puppies. They also require adequate levels of fiber to help regulate absorption of glucose (sugars) from the digestive tract.

The smaller breed puppies are known to be more vulnerable to a condition known as hypoglycemia (low blood sugar). Proper levels of fiber in the diet ensure a slow and steady absorption of glucose rather than all at once. The risk may increase if a puppy does not eat frequently during the day.

A smaller kibble size makes it easier for the puppy to eat and encourages easy ingestion of adequate amounts of food with less effort.

However, large or small, proper brain development is essential for all puppies, so adequate amounts of the essential Omega 3 fatty acid Docosahexaenoic acid (DHA) are needed in the diet. These levels are guaranteed in the Small & Mini Breed Nourish Puppy Health Recipe.

Large & Giant Breeds

Pet parents of large and giant breed puppies must always keep in mind that some of these breeds have a potential growth of 100 times their birth weight. For this reason, their rate of growth must be carefully controlled.

 If they grow too rapidly, large and giant breed puppies are prone to developmental bone issues. For the first 10-12 months of life, these special puppies need to be fed a diet that allows for growth but also maintains a slightly lean body condition. This ensures that the developing bones are not forced to carry excess weight, which can cause stress and possibly lead to painful developmental problems.

Optimum levels and proper ratios of minerals such as calcium and phosphorus are also essential to proper development.

Nutrition for these breeds should also contain essential nutrients for proper brain development. It is imperative that large and giant breed puppies receive the proper training necessary for you to maintain control of the very strong adult dog. Without optimum brain development the task of training a larger dog becomes much more difficult. Adequate levels of DHA, an essential Omega 3 fatty acid, have been shown to enhance brain development and assure optimum potential for training. DHA levels are guaranteed in Holistic Select Large & Giant Breed Puppy Recipe.

Holistic Select® Pet Food Offers Basketball Fans Special Savings


04.05.2011 | 09:39 am

$5-Off Coupon Offered for Blue II’s Favorite Natural Pet Food

Holistic Select® premium food for pets is giving college basketball fans with “the blues” a reason to celebrate.  In honor of being college hoops bulldog mascot, Blue II’s food of choice, Holistic Select is offering Americans the chance to register for a $5-off coupon* for natural dog food or cat food. Although Indianapolis’ prized ’Dawgs didn’t win the national college basketball title, every pet and pet-wise parent is a champion.

“While they didn’t win the national title, the ’Dawgs are still winners in our book,” said Thano Chaltas, chief marketing officer for Holistic Select.  “As we all look forward to next season, we encourage fans to nourish their pets with the food that makes Blue II one of America’s top dogs.”

To be eligible to receive a coupon* for $5 off dog or cat food, pet parents over the age of 18 must register at www.holisticselect.com/blue2 between the hours of 12:01 a.m. and 11:59 p.m. EDT on Tuesday, April 5.  The savings offer is valid only for one day, while supplies last. For more details, please visit www.holisticselect.com/blue2.

*while supplies last, offer valid only in the US

About Holistic Select® – Pet Food for the Pet-Wise Parent.TM

Holistic Select, a proud member of the WellPet family of brands, is the line of pet food and snacks for the pet-wise parent.  Holistic Select is built on a foundation of premium proteins, fats and carbohydrates, and is filled with a unique set of Select Actives® known as “Nature’s Power Ingredients.”  This complementary blend of enzymes, direct fed microbials, botanicals and phytonutrients provides superior nutritional benefits and enhances the whole body health of pets. Holistic Select food and snacks have no added artificial colors, flavors or synthetic preservatives.  Visit: http://www.holisticselect.com to learn more.  Find Holistic Select on Facebook at http://www.facebook.com/holisticselectpetfood and Twitter at http://twitter.com/holisticselect.

Holistic Select® Pet Food Wants America to Root for the Underdog


04.02.2011 | 02:39 pm

This year, Holistic Select® premium food for pets is giving people one more reason to root for the underdog.  In celebration of the fact that it is the favorite food of college hoops bulldog mascot, Blue II, the company will give away a coupon* for a six-pound bag of dry dog food or a three-pound bag of dry cat food to people across the country if Indianapolis’ prized ‘Dawgs win the national championship on Monday, April 4, 2011.

“We’ve had a lot of fun this past week, following Blue II’s adventures as he prepared for his trip to Houston,” said Thano Chaltas, chief marketing officer for Holistic Select.  “We know he’s a fan of our food, so we thought we’d encourage people across the country to truly root for the underdog and reward their pets with a taste of our favorite recipe if his team wins the title.”

To be eligible to receive a coupon*, pet parents over the age of 18 must register at www.holisticselect.com/blue2 between the hours of 12:01 a.m. and 11:59 p.m. EDT on Tuesday, April 5, 2011.  The coupon giveaway is valid only for one day and only if Blue II’s team, The Butler Bulldogs, wins the championship game.  For more details, please visit www.holisticselect.com/blue2.

*while supplies last

About Holistic Select® – Pet Food for the Pet-Wise Parent.™

Holistic Select, a proud member of the WellPet family of brands, is the line of pet food and snacks for the pet-wise parent.  Holistic Select is built on a foundation of premium proteins, fats and carbohydrates, and is filled with a unique set of Select Actives® known as “Nature’s Power Ingredients.”  This complementary blend of enzymes, direct fed microbials, botanicals and phytonutrients provides superior nutritional benefits and enhances the whole body health of pets. Holistic Select food and snacks have no added artificial colors, flavors or synthetic preservatives.  Visit: http://www.holisticselect.com to learn more.  Find Holistic Select on Facebook at http://www.facebook.com/holisticselectpetfood and Twitter at http://twitter.com/holisticselect.